Las vegas motor speedway

The challenge: Revitalize previous South Point 400 Socializer Campaign by creating a dynamic 360° campaign that enhances engagement and amplifies brand awareness among the socializer audience.

The solution: Utilize vivid visuals and compelling storytelling to highlight the electrifying blend of NASCAR excitement and the unique appeal of Las Vegas.

Creative Director: Kenneth Duncan, Chad Brophy
Copywriters: John Stone
Graphic Designers: Lucas Harmon, Seth McCachern
Agency Credit: Tattoo Projects